Your success demands impactful messaging and smart KPIs

We guide STEM companies with expert, data-driven marketing communications that increase sales
Learn more
01

Data-driven marketing

Focusing on measurable impact, our marketing establishes authority, builds brand visibility and drives leads 
02

Strategic communications

Every piece of content ties in with a focused strategy, not just to raise profile but to increase sales opportunities
03

Thought Leadership

Thought leadership, used effectively, will establish your authority with targeted audiences
Business strategy

Simplifying complexity for business impact

Since 2008, we have been leading technical businesses to communicate with their target market effectively, using strategic messaging that cuts through the noise.

5 Super Easy AI Timesavers To Start Now

Unsure where to start with incorporating AI into your marketing and day-to-day business operations? Our free download gives 5 Super Easy Tips to start using AI.
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Expert communication

Expert technical communicators in the US, UK & Ireland

We bring more than 24 years of experience, helping companies such as Nokia, Huddle, Doodle, Verint, MagiCAD, Catalyst, Instil Software and many more. Our experience spans both sides of the Atlantic, including Boston, Washington DC, London, Belfast and Dublin.

Less than 1% of companies update LinkedIn weekly. 

Of those that do, leads increase by 50%

Your marketing relies on strategic KPIs, with outcomes being analysed quarterly against sales targets. The strategy must be underpinned with expert communications.

One-to-one GenAI coaching

In addition to our marketing communications expertise, we also deliver one-to-one and small-group coaching on how AI can be used effectively and creatively to supercharge a small business.
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Fractional Head of Marketing

For small startups, we deliver Head of Marketing duties on a flexible schedule. Our results speak for themselves.
Clients we've worked for:
Oroson logo
Nokia logo
Instil logo
Catalyst logo
Doodle logo
Deutsche Telecom logo
Verint logo
MagiCAD logo
Nearform logo
Business Simulations logo
Huddle logo
Odaseva logo
Optofidelity logo
AQL logo
Viewster logo
5 stars
"Emily is an excellent communicator and has an ability to make complex ideas easy to understand. Her discipline, organisational skills and experience have helped us to transform our marketing strategy."
Fabian Campbell-West, Founder and CTO, Liopa
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"Collaborating with Emily and implementing her AI training in my business has been a game changer. Her training helped me to understand how to integrate AI into daily operations while also equipping me with practical skills to automate repetitive tasks. Since completing the training, we have significantly improved efficiency, reducing manual errors such as scheduling and data alignment. This has freed up valuable time to focus on growth and client development. Emily clearly identified what AI can and can't do, reinforcing that AI will not replace staff but will make the working environment smoother and more efficient when implemented correctly. I highly recommend Guided Comms to any business who are keen to streamline their workflows."
Antoinette, Wealth Manager
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"I have known Emily for many years, while she worked as a PR consultant first at Xtract and then later at MagiCAD. As a marketing manager, I was fortunate to work with Emily, a sharp and talented PR professional with a strong passion for technology and social media.

In today's digital media landscape Emily can provide clear value to corporates as well as startups in developing their digital presence, building thought leadership and telling their brand story clearly and with relevance to their customers."
Arlinda Sipilä, Head of Marketing, MagiCAD

5 Super Easy AI Timesavers To Start Now

Unsure where to start with incorporating AI into your marketing and day-to-day business operations? Our free download gives 5 Super Easy Tips to start using AI.
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Latest Insights

MIT Media Lab. Photo credit: Andy Ryan
Image of the homepage for Guided Communications

New website designed by TipTop Creative

August 18, 2025
1 minute read